We believe in being as healthy and safe as possible so our polishes are proudly 17 free, formulated without: Formaldehyde, Toluene, Phthalates including Dibutyl Phthalate (DBP), Camphor, Formaldehyde resin, Xylene, Ethyl Tosylamide, Triphenyl Phosphate (TPHP/TPP), Styrene, Sulfates, MEHQ (Mequinol/HQ (Hydroquinone), Nonylphenol Ethoxylate, Bisphenol-a, Parabens, Fragrances, Gluten or Animal Derived Ingredients.
Are we considered 'non-toxic'?
All nail polishes are made from chemicals, but 'chemical' does not mean 'toxic', it simply means that it's something that can be defined by the science of chemistry. Toxic, however, means poisonous. There are way more than 3 hard-to-pronounce ingredients (the toxic trio) on most traditional nail polish labels, and no governmental regulation on which, and how many, chemical omissions warrant a 'non-toxic' label.
While it’s impossible to be 100% chemical-free and 100% organic when developing nail polish, we aim to keep our products as clean as possible so we have developed the cleanest nail polish formula without compromising on colour payoff or functionality.
Ethyl Acetate, Butyl Acetate, Nitrocellulose, Acetyl Tributyl Citrate, Isopropyl Alcohol, Adipic Acid, Neopentyl Glycol, Trimellitic Anhydride Copolymer, Benzophenone-1, Trimethylpentanediyl Dibenzoate, Polyvinyl Butyral, Stearalkonium Bentonite, N-Butyl Alcohol, Styrene, Acrylates Copolymer, Alumina, Silica, D&C Violet #2.
May Contain +/-
Citrullus Lanatus Seed Oil, Etcocrylene, Mica Titanium Dioxide , Iron Oxide, Tin Oxide Bis (Glycidoxyphenyl) Propane, Bisaminomethyl-norbornane Copolymer, Aluminum Hydroxide, Red 28 , Red 22 , Acid Yellow 3, Violet 2, Red 30, Isobutyl Acetate, Ferric Ferrocyanide, Orange 5, Yellow 11, Violet 2 ext, Red 6, Red 7, Yellow 6, Yellow 5, Blue 1, Ultramarines, Bismuth Oxychloride.
Our polishes are vegan and cruelty-free, Leaping Bunny and PETA certified.
What about Benzophenone-1?
Benzophenone-1, specifically, is not considered to be carcinogenic or a proven endocrine disrupter. The Cosmetic Ingredient Review has determined that Benzophenone-1 is safe as used up to a concentration of 2%.
We are aware that Benzophenone-1 is considered a controversial chemical often found in nail polish, due to lack of studies and research. Benzophenone-1 is often mistaken for Benzophenone, when they are actually two different chemical substances (the ‘-1’ indicates a modification to the starting molecule). Due to concerns about Benzophenone, a method has been found to produce Benzophenone-1 from a completely different molecule, eliminating the need to begin with Benzophenone. EWG's Skin Deep rates Benzophenone-1 as Fair, however, most studies refer to Benzophenone-3,-4,6,7 or 8, but not Benzophenone-1 directly. For now we choose to include Benzophenone-1 as an ingredient in our polishes, in a small percentage (<2%).
We don't believe in greenwashing and it is our responsibility to prioritize transparency in all areas of our business. We are continually looking for new ways to evolve and improve on what we do and welcome your comments, feedback and questions. If you have any, please don’t hesitate to contact us at email@example.com.